Customer 2.0: Finding New Buyers
in the Era of Social Media


Broadcasted Tuesday - May 11, 2010


Featuring:
Bob Thompson, CustomerThink
Umberto Milletti, InsideView
Mike Volpe, HubSpot

Customers are in the process of reinventing the buying cycle. With unlimited access to information on companies, products and people they are considering doing business with, Customer 2.0 has all but stopped listening to vendors...and customer-to-customer conversations are becoming far more influential to the buying decision than traditional sales and marketing efforts.

Here’s your opportunity to learn how you can more-effectively leverage social media to synchronize your selling cycle with the Customer 2.0 buying cycle. During this complimentary webinar, you will see how your organization can leverage Web 2.0 innovations in both outbound and inbound selling efforts, including:

• Hunting in cyberspace: how to effectively monitor social media for customers
• Making customers find you: the importance of inbound marketing

View the one-hour virtual session to understand not only who Customer 2.0 is likely to be, but how to find them – and help them to find you. This webinar is geared to help sales and marketing directors, sales operations managers, vice presidents and C-level executives accelerate their sales with social media.


View the Archived* Webinar (WMV format) 

MODERATOR: Bob Thompson, CEO - CustomerThink
PRESENTERS: Umberto Milletti, CEO and Co-Founder - InsideView; Mike Volpe, VP Inbound Marketing - HubSpot



*The webinar archive (WMV format) has the following requirements to ensure a fast and trouble-free viewing:

Windows PC Users
1. Make sure you have Windows Media Player 11
2. You may need the GotoMeeting Codec
Mac OS X Users
Make sure you have the Windows Media Player
plug-in (Flip4Mac™) for Quicktime.

Note ONLY THE AUDIO portion of this webinar is available at this time.


 




Learn from successes
in Social Media

View the Archive* Now