INSIDEVIEW RELEASES SALESVIEW FOR LANDSLIDE
TMCnet

July, 29, 2008

Article by David Sims - read original post

InsideView has released SalesView for Landslide, a bundled business search and intelligence application available to all Landslide Technologies customers.

SalesView calls itself a ''socialprise application." Company officials explain that it's "designed to use social data in the enterprise by bringing the insights gained from both subscription-based and user-generated sources."

Landslide used InsideView's iView platform APIs and mash-ups to integrate SalesView into their Sales Workstyle Solution in a matter of weeks. SalesView business search and intelligence is now available to all Landslide customers as an embedded, "always-on" application, company officials say.

"With InsideView's socialprise application, Landslide's customers can now use data on the social Web to identify opportunities… and speed up their sales cycle," said Jill Konrath, author of Selling to Big Companies.

SalesView, InsideView's flagship application, brings together social data with enterprise-grade search and intelligence capabilities. Landslide Technologies, Inc. is privately held with headquarters in Pittsburgh.

InsideView is privately held and venture-backed by Emergence Capital Partners, Greenhouse Capital Partners and Rembrandt Venture Partners. InsideView sales force automation partners include Salesforce.com, SugarCRM,Microsoft ( News - Alert) and Landslide Technologies.

Last fall InsideView announced that Rand Schulman, a veteran of the SaaS (News - Alert) and Web analytics industries, joined the company as chief marketing officer. Schulman is responsible for directing InsideView’s marketing strategy and positioning, in addition to leading the company’s efforts in gaining increased acceptance in the CRM space.

Schulman has worked as chief marketing officer of WebSideStory and taken the firm through its IPO; headed product strategy at Webtrends/NetIQ (News - Alert); and most recently served as General Manager Internet Products at Unica Corporation, a vendor of Enterprise Marketing Management products.

He founded and worked as CEO for one of the first software as a service and Web analytics companies, Keylime Software, later acquired by Yahoo!. He was named one of the top 100B ( News - Alert)-to-B marketing executives by BtoB Magazine in 2006, and he has been an executive at a number of other software firms including executive vice president at Software Publishing.

Brian Jacobs, general partner at Emergence Capital Partners and a member of the InsideView Board of Directors, said as an investor in salesforce.com and other prominent technology-enabled services companies, "we focus on investing in firms developing disruptive technologies that will significantly impact the business landscape."