ROBERT J. MAJTELES JOINS INSIDEVIEW BOARD OF DIRECTORS

Treehouse Capital founder joins leading Sales 2.0 company’s board

San Francisco, CA (January 26, 2009) - InsideView, a leading Sales 2.0 company, today announced that it has appointed Robert J. Majteles to the board of directors. Majteles is founder of the investment firm Treehouse Capital, LLC and brings more than 20 years of CEO and investor experience in leading private and public companies.
 
”We look forward to Rob being an active adviser and board member to our firm in a time of enormous opportunity for Sales 2.0 companies like ours,” said Umberto Milletti, chief executive officer of InsideView. “Rob’s experience as an investor, CEO and successful entrepreneur make him a great fit for our board as we continue to accelerate our growth despite this current challenging environment. Sales 2.0 applications enable companies to do more with less by accelerating sales cycles and increasing sales productivity.”
 
“I recognize the power of InsideView’s Sales 2.0 platform, which is truly leading the direction for enterprise-level sales intelligence systems,” Majteles said. “InsideView intelligently aggregates and analyzes the ever-growing personal, professional and corporate information available in social networks, Web sites and subscription-based sources to uncover new customer engagement opportunities. InsideView’s CRM mash-ups provide account executives real-time access to relevant news alerts, relationship analysis and company information, all presented at the point of need.”  
 
Majteles currently serves on the boards of several of Treehouse Capital’s portfolio companies. Prior to launching Treehouse eight years ago, Majteles was a successful CEO of several high-growth technology companies, an investment banker and mergers and acquisitions attorney. Majteles is currently a lecturer at the University of California, Berkeley and received his law degree from Stanford University and a B.A. from Columbia University.

InsideView’s unique Sales Intelligence application, SalesView, discovers sales opportunities across both traditional editorial sources and emerging social media and presents them directly within the CRM application for optimum impact. SalesView maximizes sales team productivity by delivering a one-stop shop for prospecting needs and accelerates the sales cycle by enabling sales people to call the right prospects at the right time.