INSIDEVIEW SPONSORS INAUGURAL SALES 2.0 CONFERENCE

July 19, 2007

On-Demand Sales Intelligence Service Employs Web 2.0 Strategies to Help Sales Organizations Save Time, Close More Deals and Exceed Quotas

SAN BRUNO, CALIF. - July 19, 2007 - InsideView, the on-demand sales intelligence service, today announced its sponsorship of the inaugural Sales 2.0 Conference being held October 29-30 at The St. Regis Hotel in San Francisco. The conference will demonstrate how new Web 2.0 capabilities are disrupting traditional selling practices and revolutionizing the sales profession by focusing on methodologies and services that make sales teams more effective and efficient. Sales 2.0 conference sessions will present sales leaders with tangible best practices that deliver results by identify selling opportunities, leveraging decision maker contacts and connections, and using strategic methodologies and services to engage with customers to close bigger deals.

SFA/CRM systems are greatly enhanced when the sales pipeline is populated by InsideView's sales intelligence service. Sales professionals today can instantly onboard and realize ROI with on-demand tools and proven methodologies that enable sales organizations to grow revenue faster by adopting Sales 2.0 tools and techniques to gain competitive advantage.

"InsideView is excited to be a part of a new breed of on-demand sales applications and services that employ Web 2.0 functionality. Companies can significantly grow sales revenues by putting the most important information at the fingertips of sales professionals at the right time," said Umberto Milletti, CEO and cofounder of InsideView. "InsideView transforms the process of selling from art to a science, making it the part of the sales dashboard that sales leaders open first when they start their day."

InsideView helps sales organizations find connections to key decision-makers and keeps their pipelines full with real opportunities. Customers use the company's proprietary aggregation technology to strategically target verticals and companies undergoing specific business changes, approach prospects with a customer-centric value proposition, discover decision-makers and leverage introductions to bypass cold calling.

The Sales 2.0 event will address industry trends and key topics such as: The "MySpace Generation" Meets the Workplace, Volume Selling in an On-Demand World, Integrating On-line and Relationship Selling and Making E-Mail Marketing Work for Your Sales Organization. The conference will feature thought leaders including Geoffrey Moore, best-selling author of Crossing the Chasm; Michael Bosworth, founder of Solution Selling and author of Customer Centric Selling; Tien Tzuo, chief strategy officer, salesforce.com; Joe Galvin, vice president of Sirius Decisions; Anthony Lye, senior vice president, Oracle, CRM On demand; and David Berman, president of worldwide sales at WebEx, now a part of Cisco, who will discuss how he turned the WebEx sales force into an efficient online selling organization that has secured WebEx a spot on the prestigious Forbes 25 Fastest-Growing Technology Companies List five years in a row.

For a list of additional speakers, please see www.sales20conf.com/participants.html.

About The Sales 2.0 Conference
The Sales 2.0 Conference is a unique industry event addressing emerging selling strategies and technologies. The conference, at the St. Regis Hotel in San Francisco on October 29-30, 2007, combines powerful keynote speakers and panel discussions with technology demonstrations and valuable industry networking and collaboration. Event sponsors include leading sales technology innovators such as Oracle, WebEx, Genius.com, InsideView, and Landslide Technologies. For more information about The Sales 2.0 Conference program, registration and sponsorship/speaking opportunities, visit www.sales20conf.com.