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SERVICESOURCE SELECTS INSIDEVIEW VIA SALESFORCE.COM'S APPEXCHANGE
September 17, 2007
InsideView's sales intelligence service enables ServiceSource to capitalize on new strategic sales opportunities
SAN FRANCISCO - Salesforce.com Dreamforce Conference - September 17, 2007 - InsideView today announced that ServiceSource has deployed InsideView's pioneering sales intelligence service via salesforce.com's AppExchange. Built on the Force.com platform, InsideView for AppExchange is immediately available for test drive and deployment at http://www.salesforce.com/appexchange/. The announcement was made today at Dreamforce '07, salesforce.com's User and Developer Conference.
ServiceSource's solution for maximizing service revenue provides its clients with improved financial performance, increased predictability on results and greater focus on their core business. Similarly, InsideView provides a vital flow of information that enables strategic collaboration for ServiceSource's sales and marketing teams, helping the company target the right prospects at the optimal time.
"InsideView provides business-critical intelligence that is shared between our marketing and sales teams," said Gary Liu, senior director, strategic and field marketing at ServiceSource. "This allows us to capitalize on strategic opportunities in the marketplace based on four key areas of coverage: prioritizing the market, gaining access and mind share, increasing the number of deals in the pipeline and accelerating close cycle time."
"Sales teams are overloaded by the vast amount of sales intelligence data now available," said Umberto Milletti, cofounder and CEO of InsideView. "InsideView is proud to offer ServiceSource a revolutionary way to sift out the most strategic and useful information in order to synergize their marketing and sales efforts."
"Many of our partners are offering applications on the AppExchange that drive efficiencies and increase return on companies' CRM investments," said George Hu, Chief Marketing Officer at salesforce.com. "InsideView's integrated mash-up with Salesforce provides sales and marketing organizations the tools needed to accelerate their sales efforts. Companies can easily utilize this sales intelligence offering to reap productivity gains and improve their CRM success."
"With more comprehensive knowledge on the circumstances and preferences of target audiences, sales personnel, particularly expensive ones in field organizations, can decrease sales cycles, increase close rates as well as boost deal sizes through better up-selling and cross-selling," said Michael Dunne, Research VP at Gartner.
InsideView helps sales organizations find connections to key decision-makers and keeps pipelines full with real opportunities. Customers use the company's proprietary aggregation technology to strategically target verticals and companies undergoing specific business changes, approach prospects with a customer-centric value proposition, discover decision-makers and leverage introductions to bypass inefficient cold calling efforts.
Force.com Platform and the AppExchange
Force.com is the on-demand platform for the next generation of business applications. Force.com reinvents traditional customization and integration and enables the creation of a whole new generation of on-demand applications that go beyond client/server computing. Force.com allows applications to be easily shared, exchanged and installed with a few simple clicks via salesforce.com's AppExchange marketplace, enabling all the innovation that Force.com unleashes to benefit the entire on-demand community.
The AppExchange economy continues to expand as thousands of salesforce.com customers have installed thousands of on-demand business applications available on the AppExchange, found at http://www.salesforce.com/appexchange.
