Chris Bucholtz(moderator) is Senior Editor at InsideCRM and Director of CRM Content for Focus Research. He has spent nearly 20 years as a technology journalist, covering topics such as CRM to semiconductor capital equipment. He’s held editorial positions at technology news service Edittech, Telephony Magazine, HP World Magazine, and VARBusiness. With Focus Research, his task is to develop the concept of advocacy journalism for CRM users.
Jill Konrath (panelist) is a recognized sales strategist in the business-to-business marketplace and the author of FORTUNE magazine’s must read “Selling to Big Companies”. Jill helps professionals crack into corporate accounts, speed up their sales cycle, create demand for their offering and achieve their revenue growth goals. Her client list includes the likes of General Mills, Hilton, and 3M. Prior to consulting, Jill was a highly successful XEROX sales executive and regional sales manager.
Bill Golder (panelist) has over 20 years of experience in sales, including executive leadership roles at Kinko's (now Fedex Office), Office Depot and is currently the Executive Vice-President of Business Development for Miller Heiman. His background includes leading sales transformation efforts, implementation of sales force automation initiatives and driving process improvement within complex environments. In his current role, Bill leads the pursuit strategies for enterprise engagements at Miller Heiman. His active sales leadership role, in addition to the opportunity to see first hand what some of the best companies are doing to succeed, gives Bill a unique perspective on sales best practices.
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Learn how Sales 2.0 technologies and processes can help you:
• Identify the right contacts in your target accounts
• Discover relevant “trigger” events to create – and maintain – the perfect –
opening for
your products or services
• Manage opportunities effectively through organizational change
Lengthening sales cycles, gaining access to key decision makers who seem to move up the ladder, buying processes disrupted by organizational change - the list of challenges is getting longer these days as are the opportunities to send your deals sideways. How can you take advantage of – instead of get lost in – all the business turmoil and organizational change your prospects are experiencing?
Sales strategist and FORTUNE magazine “must read” author Jill Konrath and sales process guru Bill Golder of Miller Heiman join Chris Bucholtz of InsideCRM to share how Sales 2.0 technologies and processes can be used together – especially in these uncertain times - to deliver more predictability throughout the sales cycle and accelerate your deals. |
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