This month marks the one-year anniversary of quarantine lockdowns across the world, which ushered in changes for businesses that we will be feeling for years, or even decades, to come. Employees who could, began working from home. Video conferencing became the...
You know you need to do something about the dirty data in your CRM — the stale, incomplete, badly formatted, and duplicate data. If you’re in sales or marketing operations, it makes extra work for you, and it hampers sales and marketing effectiveness. Bottom line? It...
There’s no denying it. The world has changed in the last couple of months and it’s impacting every business. For many, your “ideal” customers (prospects) are no longer ideal, as they freeze budgets and put initiatives on hold. You’re not alone. Now the question is,...