Data Science

InsideView Takes Buyer Intent Data to the Next Level

InsideView Takes Buyer Intent Data to the Next Level

This is part 1 in a 4-part series on B2B buyer intent data. See also Part 2 (All Intent Data Is the Same, Right? WRONG!), Part 3 (5 Ways Sellers Can Leverage Intent Data to Hit Their Quota), and Part 4 about how marketers use intent data to drive pipeline (coming...

Beyond the Data, Part 3: Turning Family Trees into Fortune

Beyond the Data, Part 3: Turning Family Trees into Fortune

Heidi Tucker, Vice President of Global Alliances, regularly contributes articles to MSDynamicsWorld.com on topics of interest to the Microsoft Dynamics community. Her most recent series has been on the topic of using data and insights for strategic advantage to...