Social Media Tips

Sales Secret #4: Turn Social into Strategic Advantage

Sales Secret #4: Turn Social into Strategic Advantage

This is the fourth post in my Sales Secrets series. In case you missed the first three, you can catch them now — Sales Secret #1: Turn News into Sales, Sales Secret #2: Turn Industry Insights into Icebreakers, and Sales Secret #3: Turn Family Trees Into Fortune....

Newbies Take Note:  3 Social Selling Mistakes to Avoid

Newbies Take Note: 3 Social Selling Mistakes to Avoid

Social selling is a relatively new technique. Heck, LinkedIn and Facebook are each barely 10 years old. So it’s not uncommon for those new to social selling, or new to social networking in general, to make some rookie mistakes. Here are three mistakes that social...

InsideView Names Top Sales & Marketing Influencers of 2014

InsideView Names Top Sales & Marketing Influencers of 2014

Today we’re proud to announce our third annual InsideView Top 25 Sales Influencers and Top 25 Marketing Influencers lists for 2014! We’ve combed through hundreds of potential candidates, reviewed thousands of posts and tweets, and consulted dozens of measurements and...

5 Quick Tips for B2B Marketing to Millennial Decision Makers

5 Quick Tips for B2B Marketing to Millennial Decision Makers

Gen Y, or the Millennial generation, is defined as those born during the late 80s, 90s, and early 00s, so the old fogies of that generation are in their 30s. That puts many Millennials right in the prime of their careers, and right in the thick of decision-making in...

3 Small Business Content Marketing Tips to Fuel Growth

Businesses that only market during special promotional periods have an increased risk of failure. And this is especially true for small businesses, as the stakes are high. Marketing consistently, in good times and in bad, is key to a steady growth pattern. First...