InsideView Data Integrity

The modern data management solution to clean, unify, and visualize all your CRM data.

Improve CRM health, unify customer records. All starting with clean data.

There’s no doubt that a rich, accurate database, filled with reliable and up-to-date information on your customers and prospects, increases productivity and efficiencies across all teams. But when dashboards and visualizations are also delivered straight to your CRM, you’re in control to actively monitor your CRM with clear visibility into how your CRM data hygiene is improving over time.

With a unified view of your customer data and insights into your data hygiene, you can confidently make decisions in driving revenue and improving operational effectiveness.

Clean and enrich your CRM with an integrated solution

Clean and enrich your CRM data with an integrated solution

Clean and append accounts, contacts, and leads in your CRM
Unify customer data with standardized and up-to-date information
Evaluate sales performance with accurate territory assignments
Automatically keep your CRM records current
Have precise control in governing how, when and where your data flows

PRO TIP

Many of our customers choose to deep clean their data before implementing InsideView Data Integrity to improve match rates.

Learn how our Data Clean & Activate Service can jump start your data management program.

Enhance business processes to drive faster revenue growth

Enable smoother workflows throughout the lead-to-revenue cycle

Automate account hierarchies (or family tree linkages)
Score and route leads appropriately with configurable lead-to-account mapping
Discover new revenue opportunities within ecosystems
Run email validations for all your CRM contacts

Visualize and monitor CRM data hygiene to improve operational effectiveness

Gain actionable insights into the ongoing health of your CRM

View matched and updated records through interactive trend graphs
Monitor and measure data health with at-a-glance comparisons over time
Access dashboards that include insights into how data quality is improving over time
Easily understand and identify duplicates, out of business companies, past employments, and more

How healthy is your data?
Schedule a free data assessment

“When shopping around for a Data.com replacement, we not only wanted to replace functionality but improve upon it. InsideView’s data methodology gave us the confidence that our Sales and Marketing efforts can be focused on the right prospects at the right time. With the launch of Data Integrity, we’ll have improved management of corporate hierarchies, making it easier to identify the best targets and whitespace opportunities, and the right decision makers. Additionally, the ability to take action based on technology ownership will change the way we segment and score prospects.”

Peter Vanderhaak
Sr. Director, GTM Process and Systems, Box

“With everyone working from home, InsideView data has become critical for our sales team, enabling us to research prospects in global regions and find new ways to connect with decision makers. It’s shown us how valuable clean and enriched data is for sales and marketing especially as we expand into new markets around the world. By maintaining the health and accuracy of our customer data, InsideView Data Integrity will allow us to get even more benefit out of our CRM.”

Anthony Cuellar
Senior Vice President, Global Marketing, Diversified

“We’re excited to partner with InsideView on data management offerings to help keep our customers’ data clean. Good data drives good marketing, and with InsideView Data Integrity, companies will now be equipped to make optimal decisions on go-to-market strategy, targeting, and sales and marketing performance.”

Tim Harris
VP Strategy and Solutions, Arbela Technologies, Inc.

Measure the revenue impact of cleaner, more complete data

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Features

Data coverage spanning 19M companies and 71M decision-makers
Update your account, contact, and lead records with 80+ fields of information
Data integrates seamlessly with Salesforce and Microsoft Dynamics
Automate family tree linking and lead-to-account mapping
Enhanced AI-powered matching that enables higher match rates, accuracy, and flexibility in match logic
Control which records are managed, fields updated, and frequency of updates

Manage all or a segment of your records, and assign rules that control the update behavior
Run email validations on all your CRM contacts and leads
Interactive trend graphs with matched and updated records
Dashboards that include insights such as number of family tree linkages, duplicates, past employments, lead-to-account mapping, and more
Visual comparisons to show data health over adjustable time periods
ISO-security certified

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InsideView Data Integrity

The modern data management solution to clean, unify, and visualize all your CRM data.

Improve CRM health, unify customer records. All starting with clean data.