How We Collect Our Data
Does InsideView do email scraping?
We do not! Email scraping, also known as email harvesting, is the practice of gathering contact information from email signature blocks for the purpose of adding the information to a contact database. This information is gathered without the individual knowing or consenting to it. This is a questionable practice used by a number of data aggregators, including most notably, ZoomInfo.
- If you’ve ever emailed someone who uses the ZoomInfo Community Edition, your information has been scraped, without your knowing, and is now in the ZoomInfo database.
- If you’re a ZoomInfo customer, even if you do not participate in the Community Edition, you’re using contact information that has been gathered using this questionable practice.
InsideView is careful to only source business contact information from either the public domain or under valid licenses from suppliers who also get their data from publicly available sources. We do not gather contact data by email signature scraping, as ZoomInfo does.
Does InsideView comply with privacy rules and regulations, like the GDPR and CCPA?
Yes, you can be confident in using the data InsideView provides. We follow privacy and security best practices and comply with all applicable laws and regulations, including the EU General Data Protection Regulation (GDPR) and the California Consumer Privacy Act (CCPA). In fact, before the GDPR went into effect, we were in compliance with the very strict EU – U.S. Privacy Shield Framework and the Swiss – U.S. Privacy Shield Framework, together known as the “Privacy Shield”. Bottom line, InsideView is committed to protecting your data privacy.
How does InsideView comply with the GDPR’s requirement regarding consent?
The GDPR provides six legal bases for processing personal information. There’s a lot of focus on the “consent with” basis, which is often referred to as “opt-in,” but that’s not the only legal way to use business contact information.
InsideView relies on the “legitimate interest” basis. It’s a bit complicated, but in simple terms it means we can provide business contact information to our customers, as long as we meet these two conditions:
- The individuals would reasonably expect that their business contact information will be obtained and used for business purposes, which may include marketing. In fact, the regulators responsible for administering the GDPR acknowledge that “the processing of personal data for direct marketing purposes may be regarded as carried out for a ‘legitimate interest.”
- We provide clear guidelines about how our customers can and cannot use our data, so that they are unlikely to violate an individual’s privacy rights. We do this by including the guidelines in our customer and vendor contracts and by requiring our customers and vendors to also comply with privacy laws.
Since each customer is unique, you also each need to decide which legal basis your company will use to comply with the GDPR.
How does InsideView comply with the CCPA?
InsideView provides a simple process for requesting access to and/or removal of your personal information from our database. Just send an email to firstname.lastname@example.org, or mail your request to us at:
InsideView Technologies, Inc.
Attn: Legal Dept / Privacy Officer
444 De Haro Street, Suite 210
San Francisco, CA 94107.
We’ll respond promptly to your requests as soon as we verify your identity, just as we’ve always done.